Founded by Enthusiastic
Energetic and Dedicated Cyclists

TBC proud partners

TBC Club proudly partnered with RAF Büddy and ICE ID. TBC and RAF Büddy have partnered in cycling, advocating a healthy lifestyle and promoting road safety as a core value . Please visit the RAF Büddy website for more info by clicking on the RAF Büddy logo. 

About Us

The Bicycle Company (TBC) was founded by enthusiastic, energetic and dedicated cyclists. We concentrate on providing exceptional service, quality products and sound advice in the local cycling community. TBC originated from a passion for cycling and the goal to make cycling fun and enjoyable as the local bike shop by involving the whole family in the cycling life style.

The values we live by:

  • Friendly Service 
  • Passionate staff
  • Caring
  • Service Excellence
  • Knowledgeable
  • Proudly South African

“We are not just another cycling shop, but rather a passionate group of cyclists; eager to help, train and inspire an up and coming generation of cyclists. Drop into our store and put us to the test. We look forward to meeting you soon!”.


Club Registrations
Our Vision
TBC’s Vision is to provide exceptional service, a variety of quality products and sound advice to all our customers in order to support and help assist them in living the healthy cycling life style.
Our Mision
TBC is committed to providing exceptional service to our clients by always being friendly, helpful and caring. We will always act with integrity by providing the best quality products and sound advice for the best possible price. We will continue to support our customers by giving exceptional after sale service as well. We will also support our customer’s healthy cycling life style by providing an actively and socially involved club to be a part of.
Our Club
TBC Bestmed Club is a Community driven Club with unlimited possibilities. A family orientated club with a caring attitude. Our focus is mainly on cycling, but life is too short for only one sport, so we have included running, swimming, triathlons, on road and mountain biking. We cater for the beginner right through to the serious athlete.


Benefits of being a club member



15% discount coupon on ICE ID bracelets 
10% discount on Bestmed sponsored cycling events
5% discount in The Bicycle Company retail stores

Fun Outings


Saturday club rides with support vehicle and marshals
Sunday club rides on selected dates
After club ride get together once a month with free coffee and muffins


Skills Clinics

UCI Coach and MTB Professional Skills Instructor 

Training camps (Road and MTB)

Beginners and novice clinics



Monthly social events with presentations on technical, nutrition, training, health, and other topics
Weekly newsletter

Our Partners

Happy Clients

Ek wil net laat weet dat ek baie impressed is met die TBC personeel se manier hoe hul met kliente werk, hulle is altyd ordentlik en help kliente so goed.

Wayne Bird

Passionate and Informed staff. TBC Centurion keeps an eye on their stock levels and you are sure to find what you need!

Theuns Botha

The best service. Gave me a short course on mountain biking.

Thabo Mlambo